- Archive listing: / May 2010
Using Email Newsletters to Your Advantage, Part Four: Choose Your Email Newsletter Content
- Posted: May 28, 2010 by Stacey Abler
Thanks for visiting the site again. If you are looking for professional writing for your business, please contact me.
We have talked about developing a business email list for your newsletter, developing goals for your email newsletter and how to choose an email management program. But there is definitely one big thing missing…what should you write [...]
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Using Email Newsletters to Your Advantage, Part Three: Choose an Email Newsletter Program
- Posted: May 25, 2010 by Stacey Abler
There are multiple commercial email programs that can be used to communicate with customers and clients. What absolutely should not be done is simply trying to manage the list on your own and send out regular emails to your clients. A professional service has multiple advantages.
Advantages
1. List Management With an email program, it will [...]
Using Email Newsletters to Your Advantage, Part Two: Determine Your Goals
- Posted: May 20, 2010 by Stacey Abler
Let me say right off the bat that a newsletter is not needed for every type of business. Some simply won’t have enough or the right kind of news to share with their customers. However, those businesses are few and far between. Let’s look at some common goals for developing a newsletter.
1. Increase Your [...]
Using Email Newsletters to Your Advantage, Part One: Develop a Business Email List
- Posted: May 18, 2010 by Stacey Abler
An email newsletter can be an excellent way to stay in touch with your customers and potential customers who have shown an interest in your business. Developing an email newsletter is much less expensive than a print option and if using a newsletter software program, it enables you to track effectiveness of different tactics throughout [...]
Four Ways to Turn Negative Comments into a Positive Experience
- Posted: May 14, 2010 by Stacey Abler
You have uploaded a blog post or a new article to your site. It is well written, informational and makes an impact. Overall, you are proud of the newest addition to your site.
Then it happens.
The negative email or comment arrives. The wind goes out of your sails. Your blood pressure increases a bit [...]
5 Reasons Your Business Needs a Blog
- Posted: May 10, 2010 by Stacey Abler
Do you think your business website engages your customers enough on its own? Think you can get by without adding a business blog to your marketing mix?
Think again.
Blogging for your business is an extra way to connect to your customers. It not only gives you a way to put out immediate updates and news about [...]